Hotel Chocolat Group Plc (LON:HOTC) said trading for the year ending 27 June will be significantly ahead of expectations.

The chocolatier posted a 60% jump in revenue in the eight weeks to 25 April, its second-largest seasonal peak as it includes Mother’s Day and Easter.

READ: Hotel Chocolat says trading matches expectations ahead of stores reopening

Stores were closed for six weeks during the period this year, comparing to five weeks in 2020.

Sales were still 19% higher than the same period in 2019, when all stores were trading.

This year’s growth was driven by digital channels, though sales have been “encouraging” since stores reopened in England on 12 April.

The AIM-listed group also committed to repay the £3mln received from the UK Government under the furlough scheme.

“In the past year, we have added over 1mln customers to our database, an increase of 47%. Our strong Easter is entirely thanks to them,” said co-founder and chief executive Angus Thirlwell.

“It feels great to have our physical locations back open again and we have a strong pipeline of exciting new products to launch over the summer, including our Rabot Estate Coffee brand, Strawberries & Cream iced chocolate drinks for our Velvetiser system, and Neapolitan chocolate macarons for al-fresco dining.”

What's your reaction?

In Love
Not Sure

You may also like

Leave a reply

Your email address will not be published. Required fields are marked *

More in:Latest News